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From friction to flow: why we switched to empowered squads and how it is changing the way we work
The structural shift that changed how we collaborate, scale, and innovate
Mar 1 • Futurewave

February 2026

The Citroën ELO Strategy: Why the Future of Mobility Looks Like a Modular Gear Room on Wheels
What a compact EV concept reveals about scenario-driven design and parked utility
Feb 17 • Futurewave

January 2026

ŌURA ring: Crash test update
ŌURA added AI coaching and blood testing, but can premium pricing survive when all rings track the same metrics?
Jan 15 • Futurewave and Jehan Coppé

December 2025

Product Intelligence: When Technology Meets Emotion
Embedding the Fourth Foundation of Modern Product Development.
Dec 16, 2025 • Futurewave and Alban Broze
AI wearables: Innovation in search of a problem?
Why the flood of AI pins, pendants, and glasses hasn't found its breakthrough moment yet.
Dec 8, 2025 • Futurewave and Jehan Coppé
Turning big ideas into real innovation
Launching Futurewave's Product Innovation practice.
Dec 4, 2025 • Futurewave

November 2025

Innovation through refusal: resisting the speed trap
In a 2010 interview with Vice magazine, Paul Virilio described the experience of speed perceived in a car as follows:
Nov 26, 2025 • Futurewave and Victor L
Futurewave's Altium component library is now open source
A proven, production-ready foundation for open and efficient hardware design.
Nov 24, 2025 • Futurewave
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